Marketing Blog

New Arrows in the Quiver: New Marketing Tools and Ideas

October 17 2008

After a couple of decades in the business, I continue to be amazed at the opportunities to learn even more about the dynamic world of marketing.  In this world it’s all about choosing the right target, the right message, the right media and the right time.  And the internet is changing the game so rapidly.

Blog Irony… plus the Green movement

October 3 2008

The Irony is that this marketing site has been up for a year, riding on a blogging platform.  And I haven’t ventured into blogging in that time.  I’ve recommended blogging to my marketing clients, but have never done it before!  OK, here we go…  THE GREEN THING…